Two Premium Lingerie Companies are now one: Wacoal Holdings Acquires Eveden Group!

 

Earlier this year, Wacoal Holdings, which provides lovely lingerie, including fuller busted / figured bras, acquired the Eveden Group, better known for its brands, such as Fantasie, Freya, Huit, Fauve, Elomi and Goddess.  Both companies are looking to grow their respective companies, with new clients, new ideas and overall collaboration.

It will be interesting to see how the collaborations exhibit themselves in upcoming lines.  Several changes have come into play already.  These include the launch of Wacoal in Australia, via the Eveden network, and the launch of Eveden brand Huit across the Asian continent.

Eveden chief executive Tracy Lewis told a Lingerie media website: “We are looking to become a truly global business and we now feel that we have the tools to do that. Watch out.”

Check out the select Wacoal, Fantasie and Goddess bras up now at Naughty and Nice Lingerie!

Photo above is the Fantasie Marie Underwire Full Busted Balconette Bra: FL2482 in 34FF.

Until next time,
xoxo,

Brenda

Naughty and Nice Lingerie
http://www.naughtyandnicelingerie.com